Product design leadership
Designing AI-enabled and enterprise products that simplify complex systems.
I design scalable digital products by working closely with product, engineering, and data teams to turn complex systems into clear, usable experiences.
Current focus
Product Designer focused on complex enterprise systems and AI-enabled workflows.
What I work on
- Activation and onboarding systems
- Design systems and governance
- Cross-functional design rituals
Who I partner with
- Product managers and leads
- Engineering teams and architects
- Data, operations, and customer support teams
Product features shipped
Product launches led by design
Designers mentored
Core expertise
Where I create leverage.
Product systems & activation
Onboarding, upgrade paths, paywalls, and habit loops that move activation and retention, not just surface-level UX polish.
Cross-functional product leadership
Leading design initiatives across product teams, aligning design work with product and engineering priorities to deliver scalable solutions.
Design systems for speed & governance
Tokens, components, and standards that reduce rework, keep teams fast, and avoid runaway complexity.
AI-informed workflows
Human-in-the-loop flows, trust patterns, and explainability for AI-enabled features in critical workflows.
How I contribute within product teams
I work best where design is expected to change how the organization ships, not just how it looks.
• Leading design initiatives for complex product problems.
• Helping teams navigate ambiguous product decisions through prototyping and feedback loops.
• Aligning design work with product goals and engineering constraints.
Selected case studies
How this shows up in product.
Case study
3D Catalog Creator
Designing an interactive 3D catalog system that transforms complex product documentation into an intuitive exploration and ordering experience.
Case study
3D Product Configurator
Transforming complex B2B product configuration into a scalable, revenue-driving platform experience.
Case study
Interactive Joints
Designing a flexible motion system that enables realistic mechanical simulation within a web-based 3D configurator.
For hiring leaders
I’m best used where design is accountable for business outcomes.
I do my best work in environments where design is expected to influence real product outcomes. I collaborate closely with product and engineering leaders to improve activation, retention, and the overall clarity of complex product experiences.
• Fortune 500 and high-growth SME environments.
• Roles scoped around product outcomes and org maturity, not just UI delivery.
• Conversations where we can talk in metrics, systems, and tradeoffs—not just screens.